Rocket goes to 100% Design London!

An annual highlight of the London Design Festival calendar, 100% Design has been running for 20 years & houses a collection of the finest interior/exterior designers in the world, showcasing everything from office chairs and sofas to luxury bathtubs and bespoke staircases. As Rocket’s marketing assistant, I was tasked with travelling up to London and spending the day at 100% Design’s new location – London Olympia in Kensington. First impressions are everything, and walking into this glorious venue certainly got me looking forward to the rest of the day. With the sun streaming through the cavernous glass roof, everything shone.

I headed straight for the Workplace section to browse desks, chairs and other office-related design. This isn’t an easy task when you love interior design and there are rows and rows of beautiful stands calling your name, but I resisted until I’d got my work done. There was actually quite a lot of sitting, with me testing every office chair I could find and subtly rating each one for comfort, bounce, support and of course, looks. Buzzispace really stood out to me, with their innovative desks and breakout furniture. Long, low desks and benches seem to be very much on-trend this year, with the colour schemes leaning towards wood/wood effect teamed with bright primary colours. Buzzispace have had the foresight to develop some products for the outdoors, following the informal-workplace trend – the Buzzi Picnic being one of them.

Buzzispace Picnic

Another stand-out product is the StandUp desk by Max Furniture, a patented sit-stand workstation that has a non-electrical mechanism to slide the desk up and down, depending on whether you want to sit or stand. There’s been a lot of focus on standing being a far healthier alternative to sitting at a desk, so this company have taken full advantage of the hype and created an easy-to-use product that looks really slick. With their simple but bold designs, Triumph really impressed with not only their products but their customer service. I was offered a seat on their comfy sofa and a drink and I chatted away happily to their rep about all of their new products. They’d carefully matched the products on their stand to the colours featured at this year’s event, showing real attention to detail.

Triumph Office Chair

Offering a welcome break from furniture, Soulful Creative caught my eye. Their eye-catching murals and wall graphics are either painted by hand, cut from glass, or digitally projected onto walls, doors and signs. Most of their work is used in offices, and is an easy & unique way to splash some individuality into a workspace.

A Soulful Creative piece being created.

After all the chair-testing, I settled with Boss Design’s Coza range as my firm favourite. These ergonomic chairs are, visually, not for everyone. The space-age shapes might look a little out of place in an industrial-themed office, but if you want back support and all-day comfort, then these are the chairs for you. There are 9 colour/finish blends to choose from, and the bases can be static or come with wheels. Boss Design are so confident in these chairs’ abilities that they don’t come with manual user adjustment, meaning that rigorous testing by the users before purchasing is essential to make sure it’s the right chair for you. Last but not least is Finnish company Framery Acoustics. They specialise in acoustic pods where conference calls between one or two people can take place without disturbance from the rest of the office and without the need for big meeting rooms. It’s a good solution for companies who aren’t blessed with space, but still want to look and sound professional.

By all accounts, I had a fantastic day, ending with me indulging the rest of my design loves; taking endless photos of beautiful wall coverings, and testing out sofa after sofa. I got bundles of information and learnt a lot about how the supply chain works in our sector, whilst getting to experience the products first hand. I guess the worst thing about it is that I have to wait a whole year to go again!